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Building an AI-Powered Social Media System

Ever dreamed of a system that could take an idea or news article and turn it into optimized social media posts across multiple platforms? Well, you’re in luck! Let’s dive into creating an AI-powered social media system that does just that.

The Big Picture

Our system will:

1. Take an input (like a news article URL)
2. Summarize the content
3. Generate platform-specific posts (LinkedIn, Twitter, Facebook, Instagram)
4. Create matching AI-generated images
5. (Optionally) Post directly to social media or save to a Google Doc for review

The best part? Once set up, it runs with minimal human input.

What You’ll Need

• A Make.com account (formerly Integromat)
• Perplexity AI credits
• GPT credits
• Dall-E 3 access

Setting Up the Workflow

1. The Trigger

We’ll use Slack as our trigger, but you could use any messaging platform. In Make.com:

• Create a new scenario
• Add a Slack module for private channel messages
• Set it to run every hour (or your preferred frequency)

2. Summarizing Content with Perplexity AI

• Add a Perplexity AI module
• Configure it to summarize the article URL from the Slack message

3. Generating Platform-Specific Posts

Here’s where the magic happens. We’ll use custom GPT agents for each platform:

• Add a router module
• For each platform (LinkedIn, Twitter, Facebook, Instagram):
  • Add a GPT module
  • Configure it with platform-specific instructions and examples

For example, our LinkedIn bot might be trained on viral post structures, while our Twitter bot focuses on concise, engaging tweets.

4. Creating AI-Generated Images

• Add a Dall-E 3 module for each platform
• Configure image dimensions based on platform requirements
• Use the article summary as the image generation prompt

5. Posting or Saving Results

You have two options:

1. Direct posting: Configure modules to post directly to each platform
2. Review first: Set up a Google Docs module to save all generated content for review

Fine-Tuning and Optimization

• Start by saving to Google Docs to review outputs
• Adjust GPT prompts and instructions based on results
• Once you’re happy with the quality, switch to direct posting if desired

Wrapping Up

This AI-powered social media system can save hours of work and consistently produce engaging, platform-optimized content. Remember, the key to success is in fine-tuning your GPT agents and regularly reviewing outputs to ensure quality.

Ready to get started? You can sign up for a free Make.com account here to begin building your automation. If you need help setting it up, check out alacranlabs.com for assistance.

Happy automating!

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